Press Preview 17th June

Press Preview 17th June

2

On Thursday, June 17th Visionnaire unveiled two new capsules to the national and international press. Babylon Rack project by Alessandro La Spada and Caprice capsule by Marijana Rodovic & Marco Bonelli, alias M2Atelier. Among the speakers Eleonore Cavalli - Co-founder and Art Director - and Leo Cavalli - Co-Founder and CEO - of the brand, who confirmed Visionnaire’s presence at the "Supersalone" and announced new important openings scheduled for September 2021.

3

Among the speakers Eleonore Cavalli - Co-founder and Art Director - and Leo Cavalli - Co-Founder and CEO - of the brand, who confirmed Visionnaire’s presence at the "Supersalone" and announced new important openings scheduled for September 2021.

Eleonore Cavalli 

We sailed to the coasts of the Visionnaire archipelago, made up of the well known "uniqueness", "project" and "nature” islands. M2Atelier guided us through their imaginary, made of architecture and continuous experimentation with materials. Through their gaze on the project we appreciated a renovated relationship between indoor and outdoor and we discovered the new Caprice collection. Caprice of the heart – but above all of the imagination –  the collection consists of nine products which, also like islands, must be explored from all sides. Proud captain and wise explorer, Alessandro La Spada has given us, as always, a sensitive and profound look at the world and the new way of living in our homes. Remembering how precious time is and how important it is to find time for oneself, these are the pillars of his research.
Babylon Rack is a collection that narrates the present and the future, coming from an iconic past, that of the creation of the Babylon sofa.

8
4
7
6

During the 3 events, two digital dedicated to East and West of the World, one in presence for the international press, the designers were presented and the concept for each capsule was told, through inspirational videos and interviews between the designers and the artistic direction.

For this event Visionnaire chose the milanese 100% vegan restaurant Linfa as food sponsor, for its values of sustainability and respect for the environment that the brand shares whit Edoardo Valsecchi, owner of Linfa.