Darsena del Sale
Soft Contract
Darsena del Sale
Soft Contract
Darsena del Sale, Cervia, Italy
Soft Contract
Interiors by Visionnaire
Darsena del Sale in Cervia, represents a unique destination in Europe, a temple of well-being generated by water which built its identity with water and salt. A project which merges archaeological architecture and predetermined benefits into an essential balance between multifaceted functional areas, respecting the ‘genius loci’ but with an international relevance of interest transmitted by its uniqueness.
This heritage site located in the heart of Cervia and its canal port, Darsena del Sale sets itself a goal of becoming a true epicenter of well-being with a unique, unprecedented service and state-of-the-art, low emission structure and becoming the first destination on the Adriatic catering the nautical tourism. A new Agora of culture and beauty, a space inspired by mindfulness, where each individuals’ comforts are the center of attention all year.
Music, events, food, wine and SPA are the main elements that define the DNA of this destination. A location situated on a total area of over 20,000 square meters which includes an external and internal area, gracefully divided on three floors, where water and salt inhabit both spaces and become true protagonists of the story and experience in itself.
The Magazzino del Sale in Cervia is a testimony of industrial archeology established in early 1700s which was then revisited in the 1980s by architect De Carlo with a project to restore and transform the Warehouse within the naval museum connected to the nearby Darsena.
The intervention, commissioned by the Municipality of Cervia, financed thanks to the operational program of the European Regional Development Fund and a huge contribution of an entrepreneur linked to the territory - Leopoldo Cavalli - who personally committed himself to reviving the site with an extraordinary charm.
Leopoldo Cavalli won the European tender that was then entrusted to architect Fabrizio Fontana, who was foreseeing the reinvention of over 20.000 square meters of surface, composed of Piazza dei Salinirai, a stretch of canal between the mobile and Via Cavour bridge, Darsena with its green surroundings and ex storage space of salt with an internal space of over 3000 square meters.
Passion and culture for excellence, a melting pot of knowledge and experience, Darsena del Sale empowers the collaboration of prestigious Italian partners: “Fonoprint Group” which is the mandating agent that was awarded the concession, Visionnaire who, with their own lifestyle approach has created an unique interior scenographic atmosphere, Nuage and Beauty Line with their expertise related to Salus for Aquam and Areadocks completing the gastronomic philosophy.
Scenography of the space
The creation of these inspirational scenographies of Darsena del Sale has been entrusted to Visionnaire (visionnaire-home.com), a renewed meta-luxury brand in international design able to create one-of-a- kind design solutions and a bespoke approach to provide unique and personalized objects. Darsena del Sale is a destination that Visionnaire has interpreted with a sophisticated taste, fully comprehending nature and local history. This collaboration represents an important milestone for the brand within the ‘Contract’ sector focusing on nautical, luxury hotels and HORECA projects globally.
A project, like the Darsena is capable of creating emotions and generating profound sensations for visitors while silmutaneuously providing a regenerating function.
Eleonore Cavalli, Art Director & Co-Founder
The selection of furniture includes numerous models of chairs, stools, dining tables, low tables, including the iconic Mercury sofa, a re-edition that was presented in 1961 for the first Salone Del Mobile in Milan and the Pavone art design armchairs designed by Marc Ange, exhibited for the first time at Art Basel Miami 2019, as well as a spa collection in the salt walk, that can be found in the so-called “lantern”.
Entertainment
Deus ex machina entertainment in Darsena del Sale is the Fonoprint Group, that make up the historic recording studio and record label Fonoprint Records (www.fonoprint.com), EffettoViola and its neurostimulations for relaxation (www.effettoviola.eu), the Theater of Celebrations and the EuropAuditorium Theater. Fonoprint Group is in charge of creating all events and shows: from concerts to performances, live performances of artists and theater companies, who will be able to perform during the summer season on a wonderful floating stage located under the San Michele Tower that has a capacity of up to 2000 seats, in a natural setting of rare beauty overlooking the canal, the salt pans and planted gardens of the Darsena.
Salus per aquam
Wellness is the center of Darsena del Sale’s philosophy and that is why the recreation area is highly regarded. Darsena del Sale - Beauty Spa, spaced out on four levels, occupies a total soundproofed area of over 600 square meters, where the third floor is the most impressive with La Via del Sale, a therapeutic regenerating pathway, the most unique in the world, a real thalassotherapy walk on a bed of salt in Cervia, at controlled and differentiated temperatures, with a 360 ° view of Piazza dei Salinari, on the Canal, San Michele Tower and on the Gardens, as well as a breathtaking vertical view of the evocative architecture of architect De Carlo, thanks to an attic made partially of glass that allows you to perceive the height and depth of the building; an authentic area of decompression, relaxing and herbal tea area accompanied with the EffettoViola (www.effettoviola.eu), which is already present in Trenitalia on the Frecce portal and in several large Italian companies.
Photo Credits: Lorenzo Pennati